The role of digitalization in today’s art: A perspective from NFT and artificial intelligence

Abstract

Digital technologies have increased our ability to process images. Artists in the past had fewer tools at their disposal to create their artworks. There is a revolution in art today thanks to development of computer technologies. Activities of artists using new technological tools that emerge with digitalization can be defined as digital art. All branches of art where art and technology combine are within the scope of digital art. The main difference between traditional art and digital art is the medium where the artwork is created. In traditional art, a musician uses a musical instrument to display his work, or a painter produces his work with canvas and brush. In digital art, this occurs using technological devices. Many applications, from digital graphic arrangements to video installations, from virtual realities to artificial intelligence applications, fall within the scope of digital art.

This article's goals are to investigate how technology has affected art throughout history and to look at how digital art is created and sold. In this article, the impact of artificial intelligence on today's art and artists will be examined. NFTs, another controversial artwork of today, will be focused on and information will be given about the variants of these new technologies in today's art. Literature review and compilation were chosen as the method. According to the findings, artists who closely follow technological developments are the pioneers of the digitalization and dissemination of art. With the evolution of artificial intelligence from its first applications to the present day, artificial intelligence has now turned into a productive tool that can produce works that have never existed before, beyond being just an algorithm. In addition, it has been observed that, thanks to NFTs, digital art can escape the authority of art institutions, create its own autonomous space in a decentralized environment, and present itself as a digital asset open to everyone.