Fatima, Nayab, and Aylin Erdoğdu. “Investigation of How Brands Using Influencer Marketing Affect the Purchasing Decisions of the Z Generation in the Context of Türkiye”. JOURNAL OF LIFE ECONOMICS 10, no. 4 (October 24, 2023): 179–189. Accessed May 20, 2024. https://journals.gen.tr/index.php/jlecon/article/view/2117.